What Does TURN Do?
TURN helps mid-career professionals turn insight into impact. We guide people who've been around the block — C-suite execs, seasoned creatives, career pros and entrepreneurs — through the messy middle of launching and preparing to scale purpose-driven businesses.
Whether you're rebooting, pivoting, or finally building what you've been dreaming about since the dot-com days, we offer practical resources and real-world support to help you make it happen.
We're not a course. We're not a club. We're a launchpad. Think less LinkedIn hustle, more garage-band grit.

The TURN Team
Meet the minds behind TURN. Where curiosity, creativity, and grit collide to turn insight into impact.

Anu Jolliffe
Founder
Transformation junkie who cuts through the clutter in accounting, HR, and IT functions — fast. Tech-forward, results-driven, and allergic to digital debt.

Lisa Beck
Executive Director
Human Resources exec and trusted advisor to senior leadership, with deep expertise in compensation, tech-driven business transformation, and org redesign.

Gerry Lalonde
Strategic Advisor
Over 40 years in the C-suite — CFO, COO, CEO, and advisor — helping businesses grow from scrappy startup to market leaders.

Justine Bryant
Director of Finance
Finance pro with 20+ years of wrangling numbers, streamlining processes, and solving problems — armed with killer Excel skills and sharp instincts.

Bruce Shearer
Director of Marketing
DJ. Videographer. Podcaster — before it was a thing. Remixing ideas into impact since flip phones were the height of tech.

Jordan Watson
AI Engineer
Curious by nature, trained in kinesiology, and wired for tech. Builds tools that make science work smarter, and empower people, not exploit them.
Ready to meet the team?
Reach out and let's talk about how TURN can help you launch your next venture.
Get in Touch